Old red phone booth makes Nova Scotia winery famous

Neil11

Old red phone booth makes Nova Scotia winery famous   Are you old enough to remember when highway gas stations attracted customers (and their kids) with signs that read, “STOP AND SEE THE WILD BEAR.” (Hey, neither am I J).  It was a disgusting and horrible thing to do to the bears that were penned […]

This week’s idea: Okay. “This” is Roadside Marketing!

Roadside Hockey sign in Langley, BC

with Neil Godin It stopped me in my tracks. I pulled a left. Into a cul de sac. Turned and went back up the street. Turned into a dusty parking lot. Stopped the car. Grabbed my iPhone. Jumped out and captured this: Are you as excited as I am? Isn’t this brilliant? It isn’t really […]

This week’s idea: “I tell ya – events sell !”

with Neil Godin In my mail box. A simple black and white flyer. Folded. With the ambitious title, “The Walnut Grove News.” On the cover, photos of ReMax Realtors Dave Robles and partner, who bill themselves as “The Realtors who have SOLD more homes in Walnut Grove than any other Realtor.” (They note that they’ve […]

This week’s Idea: When it comes to standing out Jimy Mac is a standout!

Jimmy Mac Statue

with Neil Godin My idea of a good time is to take a break and surf the net in search of outrageous business promotion ideas – many of which I have shared right here with you. But. This afternoon, while wheeling around the neighborhood running errands, it hit me that I’ve got a fabulous example […]