This weeks Idea: Sick of getting no reply to your emails?

The Scream, an 1893 painting by Edvard Munch. Ever feel this way?

with Neil Godin  One of my favorite clients. On the phone. Frustrated. Confused. Resentful. Why? “It’s maddening,” he said. “A prospective customer called me…told me he wants to get to work with me right away. He’s out of town. I told him I have other work to do in his area, and would get back […]

This weeks Idea: Giant snake on city bus rocks Copenhagen

Giant Snake on Copenhagen Bus

with Neil Godin I love everything about it. The shock value. The technology.  The creative thinking. And the public reaction. Here. Look at this… Now does that – or does that not – look like an actual boa constrictor wrapped around that bus? Look at the detail. The 3D ride-wrapping graphics. And the drama – […]

This weeks Idea: If drones can serve sushi, can they serve you?

The iTray – an iPad-controlled device, flies through the air to brings food to customers.

with Neil Godin If you’re not familiar with Springwise, let’s get you familiar. It’s a website/blog/newsletter that scours the earth, every week, in search of the brightest entrepreneurial ideas out there. If you’re not yet a subscriber, go to www.springwise.com – now – and be prepared to be blown away. If you’re already a subscriber, […]

This weeks Idea: Now “This” is Roadside Marketing!

Ultra - Van - final

with Neil Godin Walking down the street. Here in beautiful downtown Langley, BC. When I’m stopped in my tracks by…this:   “This” is a 1946 Chevrolet Panel Delivery Vehicle owned and restored by Randy O’Grady of Ultra Digital Printing and Signs, here in Langley. What a traffic stopper!  When I returned to my home office […]

This Weeks Idea: Now “this” is a guarantee!

Hope-Wilderness-Adjust + Crop + Vertical-brighter

with Neil Godin Had a meeting this morning. With one of my all time favorite marketing and sales coaching clients. Eric Menard. Master log and timber builder, and proud and humble owner of finelogbuilding.com, a local (Chilliwack, BC) company. Fine Log designs and builds anything (and everything) to do with natural logs and heavy timbers […]

This weeks Idea: Stay calm. Wine is on the way.

Winebulance

with Neil Godin I often say to clients and speaking audiences that the possibilities in business – and in marketing – are limited only by our imagination. This week, a perfect example. Read on. When I first received this image (in an email from Marketing Dangerously member Julie Pender, I assumed that it was simply […]

This weeks Idea: Don’t sit at “that” desk!

Leading Edge

with Neil Godin This week. Short and sweet. But brilliant. Here’s the story… A reception. To celebrate the winners of the Surrey Board of Trade’s annual “25 Under 25” awards, a gala event for young people who have already made a significant contribution to their community. (Thanks for the invite, Anita Huberman, CEO of the […]

This weeks Idea: “Double your sales – in 90 days?”

90 Day Challenge!

with Neil Godin  If you’re located in the Metro Vancouver area, pull your chair in a little closer…I have something important to tell you. (If you’re not located here, listen anyway, because you may want to forward this to a business owner you know who does live here – and you may want to hear […]

This weeks Idea: “You don’t want the girls involved, do you?”

“The girls” at work. Hmm. (Photo credit: SBA)

with Neil Godin  I’m preparing. To conduct a workshop on customer service telephone skills. For the good people who staff the registrar’s office at a local college. And I’m puzzled. I’m puzzled because I still don’t understand a mindset – among both front line staff – and among management at all levels – that mentally, […]

This weeks Idea: Bite the wax tadpole?

KFC – “Eat your fingers off?”

with Neil Godin I love the outrageous – and the erroneous – in advertising. So. Every now and then I do a Google search for things like “Outrageous billboards,” and “Ad Bloopers.” Just for fun. How much fun? Try these: Scandinavian vacuum manufacturer Electrolux used the following in an American campaign: “Nothing sucks like an […]